Course curriculum

    1. Introduction and How to use this course

    2. Introduction Worksheet

    1. What is a brand?

    2. Building a Brand

    3. The Challenges of Branding Art and Culture

    4. Module 1 Worksheet

    5. Module 1 Slides

    1. Understanding your needs for a website

    2. Low code and no code websites

    3. Accepting Payments via website

    4. Demo Video: Setting up a store in dukan.pk

    5. Module 2 Worksheet

    6. Module 2 Slides

    1. Understanding Facebook and Instagram Advertising

    2. Growing Through Advertising

    3. Diversifying your Marketing - Beyond Advertising

    4. Module 3 Worksheet

    5. Module 3 Slides

    1. The Importance of Registration

    2. Sole Proprietorship

    3. Corporate Structures

    4. Module 4 Worksheet

    5. Module 4 Slides

    1. Introduction and Startup Types

    2. Readiness for Equity Funding

    3. Sources of Funding for Startups

    4. Types of Funding for Startups

    5. Creating an Investor Pitch Deck

    6. Probability of Getting Funded

    7. Module 5 Worksheet

About this course

  • Free
  • 30 lessons
  • 2 hours of video content

Thank you to our partners!

Experts from the industry have collaborated with LDF to provide the best information possible.

Thank you to The Little Art, Aamir Rashid and Zeeshan Sultan, Tajdar Chaudry, Kilam Law, and PITB (Punjab Information Technology Board Incubation Wing). This course was made with the generous support of the EUNIC Cluster Fund, including EUNIC Pakistan members (Austria, Czech Republic, France and the Alliance Francaise, Germany and the Geothe-Institut, and Italy and the Italian Agency for Development Cooperation, and the delegation of the European Union.)

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